Generosity AI Working Group
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Donors
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Donors
DoLLARs
Retention
Organizations


Resources to Share

Resources to Share

We provide early access copies of the report to the press and researchers before the public release. To request an early access copy of future reports, contact us at [email protected].

Assets
Presentation

For quick and easy presentation material, users can access a template slide deck with the key metrics here!

Visualizations

Following the public release, users can also access the visual assets of the Q4 report (including graphs and charts) through our Visualizations Library!

Government Relations Memo

The Government Relations Subcommittee, in partnerships with AFP, has drafted the following memo illustrating the implications of the Q4 data on social sector advocacy. Users can read the memo here.

Social media

Below are some examples of what to share on various social media platforms. You can use these as is, or adjust to fit your brand voice, but we ask that you tag our respective profile in each post as well as use the hashtag, #FEPQ4.

EXAMPLES FOR DIFFERENT CHANNELS

Our Q4 2025 Fundraising Effectiveness Project (FEP) report is out! Discover how the nonprofit sector is navigating challenges and finding opportunities to grow generosity. We see increases in both dollars being raised and donor retention, but, more worryingly, real declines in donor numbers. Dive into the insights and leverage trusted data to enhance your fundraising strategies. Read the full report now! Download the report at https://publications.fepreports.org/

The latest Q4 2025 Fundraising Effectiveness Project (FEP) report is here, offering critical insights into the nonprofit sector’s performance. We’ve seen a 3.6% decrease in donor numbers, coupled with a 5.0% increase in dollars raised. This report provides actionable data to help fundraisers navigate current challenges and seize new opportunities. Stay informed and empowered with trusted data insights that can enhance your fundraising outcomes. Read the full report today at https://publications.fepreports.org/

The Q4 2025 Fundraising Effectiveness Project (FEP) report is out! 📊 Despite a decrease in donors, there’s a 5.0% increase in dollars raised. Get the latest insights to navigate challenges and grow generosity. Read now!

#FEPQ4

🌟 Exciting news! Our Q4 2025 Fundraising Effectiveness Project (FEP) report is now available. Despite a decrease in donor numbers, we’ve seen fundraising grow with a 5.0% increase in dollars raised. 📈 Dive into the latest trends and data insights to boost your fundraising efforts. Link in bio!

Writing a Blog

We encourage you to share this report with your audiences, and a great way to do that is by writing a blog post around the report’s findings.

  • If you do write a blog, please ensure that you are directly linking to the report’s landing page at least once.
  • Our data provider partners have a number of other articles and downloadable assets that make for good supplements to the report, please feel free to link to them within your blog post.
  • We ask that you keep external links to 2-3 per article, however, this is not a requirement.

Newsletter Insert

Letting your audience know about the report through a newsletter insert is a great way to spread the word. We have provided sample copy below:

  • Unlock Key Insights with the Q4 2025 FEP Report: Discover the latest trends in the nonprofit sector with our Q4 2025 Fundraising Effectiveness Project report. Despite a decline in donor numbers, fundraising dollars have grown with a 5.0% increase. Equip yourself with actionable data to enhance your fundraising strategies and drive greater generosity.
  • Navigate Nonprofit Challenges with Data-Driven Insights: Our Q4 2025 Fundraising Effectiveness Project report reveals that fundraising dollars have grown with a 5.0% increase in dollars raised, even as donor numbers decrease. Learn how to leverage these insights to optimize your fundraising efforts and strengthen donor engagement.
  • Empower Your Fundraising with the Latest Data: The Q4 2025 FEP report is here, providing essential insights into the current state of nonprofit fundraising. With fundraising dollars growing at 5.0% in funds raised, this report highlights both challenges and opportunities for fundraisers. Stay informed and enhance your strategies with our comprehensive analysis.